Japan in your hands.
Scenes and art of Japan, made into scent and everyday objects.
ScrollIn the 1800s, Japan crossed the ocean in wrapping paper.
Ukiyo-e prints that crossed the sea as wrapping paper for ceramics caught the eyes of Monet, Van Gogh and other Western artists, and a longing for Japanese art began to spread.
In time, that passion came to be called Japonisme.
JAPONISM takes the Japanese sense of beauty that once moved hearts across the ocean, gives it scent and touch, and brings it into contemporary life.
Accounts of how Japonisme spread, and of its background, vary.
Six scenes, made into scent.
The walk home after the hanami, a tea room in Uji, a yuzu bath on the winter solstice.Six scenes of Japan, captured in scent and made into soap, one by one, at a workshop in Fukuoka.And over each scent, a single work of art that reflects its scene.
Beyond bringing Japan home.
- TAKEBring Japan homeOn the way home from a journey, choose one scene. Carry the memory of Japan with you, in scent.
- LIVELive with JapanOpen the wrapper, touch the scent.The Japan you met on your travels stays on, in everyday life.
- GIVEGive JapanTo someone dear, the Japan you found.Scent and a single picture, carrying the memory of a journey.
- RETURNMeet Japan againFrom cherry blossom season to the yuzu of the winter solstice.As the seasons turn, meet a Japan you don’t yet know.
Soap infused with the spirit of Japanese aesthetics and craftsmanship
- 01
Vegan Formula
Made without animal-derived ingredients, using primarily plant-based materials.
- 02
Rice Bran Ingredients
In Edo-period Japan, cloth bags filled with rice bran — nuka-bukuro — were used for washing.Inspired by that everyday wisdom, JAPONISM uses ingredients derived from rice bran, including rice bran ferment extract as a moisturising ingredient.
- 03
Traditional Design
The encircled family crest (“Kamon”) on our soap’s surface symbolizes rice plants and our commitment to sustainability. The transparent section in the bottom right of the soap represents the tranquility of Japanese Zen and the clear waters that surround the Japanese islands.
Japan in your hands.
Places where you meet scenes of Japan.
You will find JAPONISM at museums, bookstores and airports — places where people encounter Japanese culture and travel.
Picked up along the way,
and carried home with the memory of the place.
We hope that meeting JAPONISM becomes
one more way of coming to know Japan.
